Data as of Oct 28, 2026.

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NOBL vs VOO: Differences, Returns & Fees

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Over the year to Oct 28, 2026, NOBL returned +15.5% to VOO's +13.7%; 11% of their weight is in the same names.

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Net assets: $11.6bn on Oct 28, 2026 for ProShares S&P 500 Dividend Aristocrats ETF, and $1.0tn on Sep 30, 2026 for Vanguard S&P 500 ETF.

At a glance
+15.5%
NOBL total return, 1 year
+13.7%
VOO total return, 1 year
0.35%
NOBL expense ratio
0.03%
VOO expense ratio

Pair scorecard

VOO costs 0.32 points a year less; their one-year returns differ by 1.8 points; VOO is far larger, $1.0tn against $10.9bn.

NOBL vs VOO: Differences, Returns & Fees
MeasureNOBLVOO
Return
Total return, 1 year+15.5%+13.7%
Benchmark
What it tracksS&P 500 Dividend Aristocrats IndexS&P 500 Index
Cost and size
Expense ratio0.35%0.03%
Net assets, as of Sep 30, 2026$10.9bn$1.0tn
Holdings
Holdings in common11%
Top ten holdings, share of the fund17.0%39.1%

Holdings in common uses holdings dated Sep 30, 2026 and Oct 27, 2026. Method

Risk and return

Oct 18, 2013 to Oct 23, 2026 · 679 weekly returns
NOBL VOO
Return
Total return edge VOO +264.8% +446.7%
Annualized edge VOO +10.4% +13.9%
Price return edge VOO +179.1% +337.3%
Risk
Volatility edge NOBL (slight) 15.4% 16.1%
Max drawdown edge Tie −31.7% −31.8%
Risk-adjusted
Sharpe edge VOO 0.59 0.77
Sortino edge VOO 0.84 1.11
Calmar edge VOO 0.33 0.44
Reading

VOO returned more: +446.7% to +264.8%. NOBL swung slightly less: 15.4% to 16.1%. NOBL and VOO fell about the same at their worst: −31.7% and −31.8%.

Full scorecard

9 measures, with how each is measured
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Risk and return: NOBL vs VOO: Differences, Returns & Fees
MeasureNOBLVOOEdgeHow it is measured
Return
Total return+264.8%+446.7%VOOPrice change plus distributions, reinvested.
Annualized+10.4%+13.9%VOOTotal return as a yearly rate.
Price return+179.1%+337.3%VOOPrice change alone, distributions left out.
Risk
Volatility15.4%16.1%NOBL (slight)Spread of weekly returns, annualized. Lower is steadier.
Downside deviation10.8%11.2%NOBL (slight)Like volatility, counting only weeks below the Treasury bill rate.
Max drawdown−31.7%−31.8%TieDeepest fall from a high to the low after it.
Risk-adjusted
Sharpe0.590.77VOOReturn above Treasury bills per unit of volatility.
Sortino0.841.11VOOReturn above Treasury bills per unit of downside deviation.
Calmar0.330.44VOOAnnualized return divided by the max drawdown.

Computed by ETFIQ from Tiingo daily prices and ETFIQ's distribution records, 679 weekly returns. Cash rate: the 13-week Treasury bill.

What they share

11%

By the books each fund has filed, NOBL and VOO hold 11% of their money in the same securities at the same weight. Holdings dated Sep 30, 2026 and Oct 27, 2026.

0 half 100%

half

11% in common

Positions both hold · largest shared weight first NOBL VOO
EXXONMOBIL HOLDINGS CORP 1.63% 1.02%
JOHNSON & JOHNSON 1.47% 0.97%
WALMART INC 1.53% 0.70%
ABBVIE INC 1.58% 0.70%
CHEVRON CORP 1.66% 0.61%
CATERPILLAR INC 1.12% 0.57%
PROCTER & GAMBLE CO 1.50% 0.51%
COCA-COLA CO 1.55% 0.51%
LINDE PLC 1.40% 0.33%
INTL BUSINESS MACHINES CORP 1.70% 0.32%
PEPSICO INC 1.38% 0.26%
ABBOTT LABORATORIES 1.44% 0.26%
Only in one fund ↓
Only in NOBL
Only in VOO
NVIDIA Corp 8.40%
Apple Inc 7.39%
Microsoft Corp 5.79%
Amazon.com Inc 3.72%
Alphabet Inc 3.07%
Broadcom Inc 2.54%
Alphabet Inc 2.46%
Meta Platforms Inc 2.43%
Check overlap with more funds →

Side by side

NOBL ProShares S&P 500 Dividend Aristocrats ETF VOO Vanguard S&P 500 ETF
Where it sits Stock ETF Stock ETF
What it is Tracks the S&P 500 Dividend Aristocrats Tracks the S&P 500
Total return, 1 year +15.5% +13.7%
Its benchmark over the same days not measured +13.7% (IVV)
Gap to its benchmark not measured 0.0 pts vs IVV
Expense ratio 0.35% 0.03%
Already in the S&P 500 98.3% 99.7%
Holdings 69 507
Net assets, NOBL as of Oct 28, 2026 and VOO as of Sep 30, 2026 $11.6bn $1.0tn

NOBL and VOO on the fields both publish, as of Oct 28, 2026. Source: ETFIQ.

Client brief · page 1 of 2 Report BR-CE46EE57EE

NOBL and VOO do different jobs. What does each one do in a portfolio?

  1. What each follows. NOBL follows S&P 500 Dividend Aristocrats Index and VOO follows S&P 500 Index.
  2. Holdings in common. 11% of the weight is in the same securities (holdings dated Oct 27, 2026 and Sep 30, 2026).
  3. Number of holdings. NOBL holds 69 positions and VOO holds 507.

Data as of Oct 28, 2026.

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About each fund
NOBL

NOBL tracks the S&P 500 Dividend Aristocrats. Over the year to Oct 28, 2026 it returned +15.5% with distributions reinvested. The prospectus expense ratio is 0.35% a year. By its holdings published by its issuer for Oct 27, 2026, 98% of the fund by weight is stocks the S&P 500 also holds, across 69 positions, with the top ten at 17.0%.

VOO

VOO tracks the S&P 500. Over the year to Oct 28, 2026 it returned +13.7% with distributions reinvested, against +13.7% for its benchmark, the S&P 500 Index. The prospectus expense ratio is 0.03% a year. By its holdings published by its issuer as of Sep 30, 2026, 100% of the fund by weight is stocks the S&P 500 also holds, across 507 positions, with the top ten at 39.1%.

Questions people ask

Which returned more over the last year, NOBL or VOO?
In the year to Oct 28, 2026, with distributions reinvested, NOBL returned +15.5% and VOO +13.7%.
Which is cheaper, NOBL or VOO?
VOO is cheaper, by 0.32 percentage points a year. That is about $32 on $10,000 held for a year. Fees come from each fund's prospectus.
How much do NOBL and VOO overlap with the S&P 500?
By their latest filed holdings, 98% of NOBL and 100% of VOO by weight is stocks the S&P 500 already holds.
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ETFIQ, NOBL against VOO, data as of Oct 28, 2026. https://etfiq.com/compare/any/nobl-vs-voo

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