Get alerts

Data as of . Holdings from the fund’s latest public SEC N-PORT filing; overlap and active share computed by ETFIQ against the IVV and QQQM books; returns from Tiingo end-of-day prices with distributions reinvested.

IBUY · Amplify Online Retail ETF

Amplify · Themes desk

Open the live card on ETFIQ

By weight, 29% of IBUY's portfolio is stocks that are also in the S&P 500; its active share against the S&P 500 is 95%. The top ten holdings are 28% of the fund across 81 positions, as filed for Jun 30, 2026. Over the year to Sep 4, 2026 the fund returned −3.9% with distributions reinvested against +20.0% for the S&P 500, so a holder was behind by 23.9 pts. It sits 48.3% below its all-time high of Feb 12, 2021.

IBUY (Amplify Online Retail ETF), themes desk fields as of Sep 4, 2026. Source: ETFIQ.
Theme (ETFIQ, editorial)Internet and e-commerce
LaunchedApr 20, 2016
Already in the S&P 500, by weight (ETFIQ)28.7%
Active share vs the S&P 500 (ETFIQ)95.0%
Already in the Nasdaq-100, by weight (ETFIQ)16.8%
Active share vs the Nasdaq-100 (ETFIQ)94.2%
Top ten holdings weight28.3%
Holdings81
Net assets (latest filing)$107M
Holdings as of (SEC N-PORT)Jun 30, 2026
Top holdingsWayfair Inc 3.3%, Hims & Hers Health Inc 3.0%, Affirm Holdings Inc 2.9%, TripAdvisor Inc 2.9%, Maplebear Inc 2.8%, Etsy Inc 2.7%, Peloton Interactive Inc 2.7%, Revolve Group Inc 2.7%, MSC Industrial Direct Co Inc 2.7%, DoorDash Inc 2.6%
3 months: total return / S&P 500 / gap / Nasdaq-100 gap (ETFIQ)+9.1% / +4.7% / +4.4 pts / +7.0 pts
6 months: total return / S&P 500 / gap / Nasdaq-100 gap (ETFIQ)+9.5% / +15.2% / −5.7 pts / −10.7 pts
1 year: total return / S&P 500 / gap / Nasdaq-100 gap (ETFIQ)−3.9% / +20.0% / −23.9 pts / −29.5 pts
3 years: total return / S&P 500 / gap / Nasdaq-100 gap (ETFIQ)+48.2% / +78.0% / −29.8 pts / −45.3 pts
since launch: total return / S&P 500 / gap / Nasdaq-100 gap (ETFIQ)+186.3% / +332.9% / −146.6 pts / −412.9 pts
Below its all-time high (ETFIQ)−48.3%
Expense ratio (prospectus XBRL)0.65%
Fee for the part that differs from the S&P 500, active expense ratio (ETFIQ)0.68%
Closest funds by holdings overlapBUYZ 32%, ISHP 29%, ONLN 26%, PNQI 22%, FDN 16%

Questions people ask

How much of IBUY is already in the S&P 500?
By its holdings filed for Jun 30, 2026, 29% of IBUY by weight is stocks the S&P 500 already holds. Its active share against the index is 95%, so that share is the part doing something different.
What does IBUY hold?
81 positions as filed for Jun 30, 2026, with the top ten at 28% of the fund. The largest are Wayfair Inc at 3.3%, Hims & Hers Health Inc at 3.0%, Affirm Holdings Inc at 2.9%.
Has IBUY beaten the S&P 500?
Over the year to Sep 4, 2026 IBUY returned −3.9% with distributions reinvested, against +20.0% for the S&P 500, so it finished behind the index by 23.9 points.
What does IBUY cost?
The prospectus expense ratio is 0.65% a year. Because 95% of the fund differs from the S&P 500, the fee on that differing part works out at 0.68%.

Where these figures came from

ETFIQ links to the documents behind every figure. It is not affiliated with any issuer, and a link is not an endorsement.

Funds near this one

Put this on your own page

The difference bar for IBUY, redrawn every trading night. Free to use with the credit link; paste these two lines into any page or newsletter.

IBUY difference bar, ETFIQ

<a href="https://etfiq.com/funds/IBUY.html"><img src="https://etfiq.com/embed/themes/IBUY.svg" alt="IBUY difference bar, ETFIQ" width="640"></a>
<p><a href="https://etfiq.com/funds/IBUY.html">IBUY difference bar, updated daily by ETFIQ</a></p>

Cite this page. ETFIQ, IBUY on the themes desk, data as of Sep 4, 2026. https://etfiq.com/funds/IBUY.html Free to use with attribution; the underlying files are at Open data.

ETFIQ is an independent publisher of exchange-traded fund data. It is not a fund issuer, broker-dealer or investment adviser, and it makes no recommendations; sort orders and figures are stated arithmetic on published data. Standards · How to read this desk