{"url":"https://etfiq.com/holdings/max/","section":"holdings","title":"MAX ETFs: 36 Funds That Hold MediaAlpha Inc | ETFIQ","description":"36 thematic and core ETFs hold MediaAlpha Inc (MAX). JPSV holds the most, at 1.65% of the fund on Nov 3, 2026. Weights and filing dates for every holder.","as_of":"Nov 5, 2026","structured_data":[{"@type":"Dataset","@id":"https://etfiq.com/holdings/max#data","name":"ETFs holding MediaAlpha Inc","description":"Every US listed ETF that holds MediaAlpha Inc, with each fund\u2019s published weight and filing date.","creator":{"@id":"https://etfiq.com/#org"},"isAccessibleForFree":true,"variableMeasured":["Share of fund","Holdings filing date"],"license":"https://etfiq.com/license/","publisher":{"@id":"https://etfiq.com/#org"},"inLanguage":"en","creativeWorkStatus":"Published","distribution":[{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://etfiq.com/data/alternatives.json"},{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://etfiq.com/data/core.json"},{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://etfiq.com/data/crypto.json"},{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://etfiq.com/data/funds.json"},{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://etfiq.com/data/income.json"},{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://etfiq.com/data/leverage.json"},{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://etfiq.com/data/thematic.json"}]},{"@type":"FAQPage","mainEntity":[{"@type":"Question","name":"Which ETFs hold MediaAlpha Inc?","acceptedAnswer":{"@type":"Answer","text":"36 thematic and core ETFs hold MediaAlpha Inc, by holdings dated Jun 30, 2026 to Nov 4, 2026. The largest positions are JPSV at 1.65% of the fund on Nov 3, 2026, ABLS at 1.27% of the fund on Jul 31, 2026 and XITK at 1.21% of the fund on Nov 3, 2026. 1 income and other fund on it is listed apart."}}]},{"@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"ETFIQ","item":"https://etfiq.com/"},{"@type":"ListItem","position":2,"name":"Holdings","item":"https://etfiq.com/holdings/"},{"@type":"ListItem","position":3,"name":"MediaAlpha Inc","item":"https://etfiq.com/holdings/max/"}]},{"@type":"WebPage","name":"MAX ETFs: 36 Funds That Hold MediaAlpha Inc","description":"36 thematic and core ETFs hold MediaAlpha Inc (MAX). JPSV holds the most, at 1.65% of the fund on Nov 3, 2026. Weights and filing dates for every holder.","url":"https://etfiq.com/holdings/max/","dateModified":"2026-11-04","isPartOf":{"@type":"WebSite","name":"ETFIQ","url":"https://etfiq.com"},"speakable":{"@type":"SpeakableSpecification","cssSelector":[".lede",".faq"]},"publisher":{"@id":"https://etfiq.com/#org"}}],"characters":4605,"truncated":false,"content":"ETFIQ / Holdings / MediaAlpha Inc \n \n ETFs that hold MediaAlpha Inc\n 36 thematic and core ETFs hold MediaAlpha Inc , by holdings dated Jun 30, 2026 to Nov 4, 2026 . JPSV holds the most, at 1.65% of the fund on Nov 3, 2026 . The next largest are ABLS (1.27%) and XITK (1.21%). \n 1 income and other fund on it is listed below.\n Thematic and core funds that hold it\n Fund Name Share of the fund Holdings filed Asset \n JPSV JPMorgan Active Small Cap Value ETF 1.65% Nov 3, 2026 Equity \n ABLS Abacus FCF Small Cap Leaders ETF 1.27% Jul 31, 2026 Equity \n XITK State Street SPDR FactSet Innovative Technology ETF 1.21% Nov 3, 2026 Equity \n FDM First Trust Dow Jones Select MicroCap Index Fund 0.77% Nov 3, 2026 Equity \n SQLV Royce Quant Small-Cap Quality Value ETF 0.29% Jun 30, 2026 Equity \n BUYO KraneShares Man Buyout Beta Index ETF 0.29% Nov 4, 2026 Equity \n IVSS Applied Finance IVS US SMID ETF 0.25% Jun 30, 2026 Equity \n SFLO VictoryShares Small Cap Free Cash Flow ETF 0.20% Jun 30, 2026 Equity \n SCDS JPMorgan Fundamental Data Science Small Core ETF 0.20% Nov 3, 2026 Equity \n ESSC Eventide Small Cap ETF 0.17% Jul 31, 2026 Equity \n FSMD Fidelity Small-Mid Multifactor ETF 0.14% Jul 31, 2026 Equity \n IWC iShares Micro-Cap ETF 0.11% Nov 3, 2026 Equity \n PSC Principal U.S. Small-Cap ETF 0.08% Jun 30, 2026 Equity \n QSML WisdomTree U.S. SmallCap Quality Growth Fund 0.08% Jun 30, 2026 Equity \n OMFS Invesco Russell 2000 Dynamic Multifactor ETF 0.05% Nov 3, 2026 Equity \n GSSC GS ActiveBeta U.S. Small Cap Equity ETF 0.04% Aug 31, 2026 Equity \n IWO iShares Russell 2000 Growth ETF 0.03% Nov 3, 2026 Equity \n FLQS Franklin U.S. Small Cap Multifactor Index ETF 0.03% Jun 30, 2026 Equity \n FCOM Fidelity MSCI Communication Services Index ETF 0.02% Jul 31, 2026 Equity \n PKW Invesco BuyBack Achievers ETF 0.02% Nov 3, 2026 Equity \n VTWG Vanguard Russell 2000 Growth ETF 0.02% Sep 30, 2026 Equity \n VOX Vanguard Communication Services ETF 0.02% Sep 30, 2026 Equity \n RESM Columbia Research Enhanced Small Cap ETF 0.01% Jun 30, 2026 Equity \n RSSL Global X Russell 2000 ETF 0.01% Jul 31, 2026 Equity \n DFAS U.S. Small Cap Portfolio: ETF Class Shares 0.01% Jul 31, 2026 Equity \n IWM iShares Russell 2000 ETF 0.01% Nov 3, 2026 Equity \n WSML iShares MSCI World Small-Cap ETF 0.01% Nov 3, 2026 Equity \n VTWO Vanguard Russell 2000 ETF 0.01% Sep 30, 2026 Equity \n SCHA Schwab U.S. Small-Cap ETF 0.01% Aug 31, 2026 Equity \n MSML iShares MSCI USA Small-Cap ETF 0.01% Nov 3, 2026 Equity \n VXF Vanguard Extended Market ETF Sep 30, 2026 Equity \n DFAC U.S. Core Equity 2 Portfolio ETF Class Shares Jul 31, 2026 Equity \n DFAU Dimensional US Core Equity Market ETF Jul 31, 2026 Equity \n DFSU Dimensional US Sustainability Core 1 ETF Jul 31, 2026 Equity \n SCHB Schwab U.S. Broad Market ETF Aug 31, 2026 Equity \n SPGM State Street SPDR Portfolio MSCI Global Stock Market ETF Nov 3, 2026 Equity \n Income and other funds that hold it\n Fund Name Share of the fund Holdings filed Category \n ITWO ProShares Russell 2000 High Income ETF 0.01% Aug 31, 2026 Income \n What this counts\n MediaAlpha Inc (ticker MAX, listed in US) is matched in every holdings book ETFIQ publishes, by its ticker and name. A share of the fund is the weight its issuer published, as of the Holdings filed date. Shares, preferred shares and debt are told by each fund\u2019s N-PORT asset type. A fund holding only the company\u2019s debt or preferred shares is listed under them, not counted as holding its shares. Options, swaps, futures and cash do not count as holding a company: a call option on a share is not the share. Funds whose book is gross exposure, not a portfolio, are left out.\n Each row shows the date the fund last filed.\n Look up another company .\n Questions people ask\n Which ETFs hold MediaAlpha Inc? 36 thematic and core ETFs hold MediaAlpha Inc, by holdings dated Jun 30, 2026 to Nov 4, 2026. The largest positions are JPSV at 1.65% of the fund on Nov 3, 2026, ABLS at 1.27% of the fund on Jul 31, 2026 and XITK at 1.21% of the fund on Nov 3, 2026. 1 income and other fund on it is listed apart. \n Cite this page. ETFIQ, ETFs holding MediaAlpha Inc, data as of Nov 5, 2026. https://etfiq.com/holdings/max/ Free to use with attribution for data ETFIQ computes; issuer data stays under its owner's terms. The underlying files are at Open data .\n Other forms Plain ETFIQ, ETFs holding MediaAlpha Inc, data as of Nov 5, 2026. https://etfiq.com/holdings/max/ APA ETFIQ. (Nov 5, 2026). ETFs holding MediaAlpha Inc. Retrieved from https://etfiq.com/holdings/max/ Markdown [ETFs holding MediaAlpha Inc (ETFIQ, Nov 5, 2026)](https://etfiq.com/holdings/max/)","source":"ETFIQ, independent ETF data. Recomputed nightly from public filings and prices.","publisher":{"@id":"https://etfiq.com/#org","name":"ETFIQ","url":"https://etfiq.com"},"license":"https://etfiq.com/license/","license_text":"Data ETFIQ computes is free to use with attribution: ETFIQ (etfiq.com). Issuer data stays under its owner's terms.","citation":"ETFIQ, ETFs holding MediaAlpha Inc, data as of Nov 5, 2026. https://etfiq.com/holdings/max/"}